Insights, tutorials, and thoughts on technology and growth.
Introduction: More Than Partners – A Digital Ecosystem for Organic Growth In the digital landscape, businesses often treat Search Engine Optimization (SEO) and content marketing as separate disciplines, managed by different teams with distinct goals. One focuses on the technical architecture of discoverability, while the other centers on narrative and audience engagement. This siloed approach, […]
Hi, I’m Arnab. Seven years ago I wrote my first WordPress plugin just to add a “Buy Now” button. Last month I woke up to three fresh sales of a tiny Gutenberg block pattern I made in one evening. No ads. No spammy funnels. Just good code, two smart plugins, and a cup of tea. […]
I’ve spent the last seven years elbow-deep in WordPress—fortune-500 landing pages, SaaS dashboards, you name it. Last quarter a long-time client (let’s call them “Bloom Coffee Co.”) slid into my inbox with a familiar panic: “Black-Friday traffic is coming. Our checkout is already wheezing and our AWS bill just eclipsed our bean budget.” Challenge accepted.I […]
I’ve been working with WordPress forms for a while now, and if there’s one technique I’ve seen consistently cut down on spam, it’s adding Google reCAPTCHA to the mix. It’s like giving your form a secret handshake—visitors pass the test with ease, but bots get swiftly denied. And the best part? It’s not nearly as […]
I’ve always believed a good sitemap should be easily findable. After all, search engines love to devour these neatly organized lists, and a well-structured sitemap.xml file goes a long way toward ensuring all your content gets properly indexed. But sometimes, you need a little redirect magic to make your sitemap shine at the right URL. […]
It never feels good that finding my own created images, videos or other media are serving on someone else’s website draining my own bandwidth without offering any recognition. It’s frustrating—and for a site running on WordPress, where images are often the visual foundation of your content. So I have looked for some ways to fight […]
I’ve been working with WordPress ever since 2019 as a full time developer, and contributed to wordpress core a few times, I’ve watched the platform evolve into something truly versatile. But with versatility comes complexity, and one of the features that has caused some friction over the years is XML-RPC. Let’s face it, XML-RPC used […]
I’ve come across this issue more times than I’d like to admit, both on my own WordPress sites and when helping out clients. You head into your WordPress Site Health tool, expecting to see a glowing green checkmark, only to find a nagging complaint: “The Authorization Header is Missing.” Don’t panic—it’s usually more of a […]
I’ve been working on WordPress projects long enough to watch them balloon into unwieldy beasts—sites crammed with a dozen page builders, countless templates, and a backlog of 30+ active plugins. At some point, every developer hits that moment: “This is getting out of hand.” It’s easy to fall into a pattern of adding more tools, […]
In my seven-plus years of working extensively with WordPress, I’ve encountered countless scenarios where well-intentioned custom code ends up running multiple times unnecessarily, dragging down site performance. It might not seem like a big deal at first—just a few extra function calls here and there—but over time, and at scale, these inefficiencies can add up […]
